Contrast is the variation of dark and light intensities within an object/image. To look its best, the selected object/image must have the proper balance between highlights, midtones, and shadows.

Brightness is often associated with contrast, and is the reason they are grouped together. Brightness is the overall “lightness” of an image. If the brightness is high, all colors are bright. If the brightness is low, the colors in the object/image are dark.

In Logo Design Studio, you can adjust how sharply an object appears on the canvas by using the Brightness And Contrast controls. These controls are ideal for importing an image or picture that might be too bright, dark or blurry: